Client: ACEGAL / Pride Barcelona
Objective: Modernize the spirit and image of PRIDE BCN. Give a fresh image to its communication and content. Make Barcelona proud of this celebration, improving its popularity and participation.
Action: Creation of a new image for PRIDE BCN: logo, corporate identity, claim. Design and development of the new website, the printed program and all the graphic pieces. Communication and publicity plan, press conference and media follow-up. Management of programming and artists of the PRIDE scenario.